I use two planes and one cylinder.
First plane has one texture with some text. The next plane is black.
The cylinder make some waves ( using dynamic paint waves) this will show something from plane with texture. The black plane will be into the front of camera. The render image will be just one part of the texture plane.
After that the plane with texture - text will come into the front of camera with some rotation of the plane.
This will make one slide transition of the entire texture and will show us the text.
See the final video :